Rules and Guidelines
Rules & Guidelines
- Each team must consist of a minimum of 1 and a maximum of 3 members.
- Each team must create a 30-60 second video advertisement for Xiaomi India’s latest product or service
- Only products launched between 2020 and 2025 are eligible to be featured in the advertisement
- Any product launched before 2020 will not be considered
- Any video that does not adhere to the specified format will not be accepted
- The ad duration must not exceed 60 seconds, including titles. Any video exceeding this time limit will be rejected
- Any advertisement that defames or portrays Xiaomi products in a degrading manner will be disqualified
- Understand the brief: Read it carefully and ensure you fully understand the product or service being promoted
- Be creative: Use your imagination to develop unique and engaging advertisement concepts
- Keep it simple: Make sure your ad is easy to understand and communicates the message clearly
- Focus on the benefits: Emphasize the advantages of the product or service rather than just its features
- Make it memorable: Aim to create an ad that will leave a lasting impression on the audience
- Keep the length in mind: Ensure your advertisement does not exceed 60 seconds
- Be professional: Your ad should be of high quality (1280 x 720 pixels) and must adhere to the content guidelines
- Submit on time: Ensure your entry is submitted before the deadline
- Collaborate: Work as a team and leverage each member’s strengths to create the best possible ad
- Proofread: Review your entry thoroughly before submission to avoid errors or typos
- Follow the format: Make sure your entry complies with the required format and submission guidelines
- Enjoy the process: Have fun and enjoy the creative journey of making your advertisement!
- Viewing the ad-making process at the Xiaomi India office is subject to availability and permission, at the discretion of the product team